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2017-04-29
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Business or pleasure? rent these luxury hotel rooms for an afternoon
Money.cnn.com

Published on www.money.cnn.com | 10/03/2017 | Direct link


Need a place to crash for a few hours? Or a comfortable spot to host a business meeting? How about a quick luxury escape?

Top hotels in major cities around the world are offering daytime room rentals at cut-rate prices through tech startup DayUse.com.

Marriott (MAR) and the French hotel group Accor (ACCYY) have signed up with the service. The most recent deal -- with Hilton (HLT) -- was inked in late February.

The website allows customers to rent a room for a few hours during the day for up to 75% less than a traditional booking.

The French tech startup launched in 2010, and has since expanded to include roughly 4,000 hotels in 20 countries. Roughly 1,000 reservations a day are made using the platform.

The new revenue stream is paying off for hotels. The site generated €20 million ($21 million) in bookings last year, double the level of 2015.

David Lebée, the founder and CEO of DayUse, said that luxury room service and pool access are among the perks that customers can take advantage of.

"For leisure, obviously there are couples," he said.

But the service is also popular with business travelers and people transiting through major cities. These groups make up about 70% of DayUse reservations, said Lebée.

Sony's music division, for example, has booked hotel rooms to host daytime interviews between its musicians and journalists, said Lebée.


One Paris-based customer, Clémence Rebours, said she booked a hotel room through the site for a one-day business trip to London. This gave her somewhere quiet and comfortable to stay between morning and evening business meetings.

"The good thing is, it's really calm," she said. "I wanted to work on my [meeting] presentation... I thought that a whole day at a Starbucks would be [bad]."

Many of the hotels offered through the site are no-nonsense establishments near airports, but the platform also features hundreds of five-star hotels, including the Hotel Plaza Athenee in New York City and the Emirates Palace in Abu Dhabi.

New York's Hotel Plaza Athenee offers daytime guests a 67% discount compared to its typical overnight rate. Guests pay $250 for a room from 9:00 a.m. to 3:00 p.m., instead of $750 for an overnight stay. And they're allowed to cancel bookings at the last minute for free.


Lebée said this new offering helps hotels increase their sales by as much as 15%. DayUse gets a sizable cut from each booking, ranging from 15% to 25% of the price.

Related: Why nobody wants to host the Olympic Games

The rising popularity of home rental websites like Airbnb have dented global hotel revenues as tourists have opted to stay in private homes instead of hotels. Lebée said his website can help hotels recoup some of their lost business.


Paris is currently the company's biggest market, followed by London and New York.

The French capital has been struggling with a tourism slump following a series of terrorist attacks. But hotels on the platform can make up some of their losses from DayUse bookings, said Lebée.

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1 Dayuse, 1000 possibilities


Discover the many joys of hotels by the day with Dayuse.com
Well-being

More than just a room: spa, pool, restaurant, gym, concierge service...

Business

Better than an office: a well-equipred room in a unique setting

Relaxation

The comfort of a beautiful quiet room

11:00 20:00
-72% £339 per night
£95
The Mandeville Hotel
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The Mandeville Hotel
Celebrating? Why not do it in style on the private terrace of a luxurious hotel room! Well-being
 
9:00 17:00
-63% £210 per night
£79
London Marriott Hotel Kensington
Kensington
London Marriott Hotel Kensington
8:00 16:00
-61% £250 per night
£99
Alexander House & Utopia SPA
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Enjoy a change of scenery to boost your meetings! Business
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Hotel Indigo London - Paddington
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A comfortable break between flights. Relaxation

A Dayuse.com advisor will answer all your questions on 0203 318 4677 How does it work Need help?

Your dayuse, wherever you want it


Dayuse.com has had over 400 000 bookings and boasts 4 000 hotels across 20 countries

Dayuse.com, everywhere you go


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